Technical SEO Essentials - How Your Publishing Frequency Can Skyrocket Results

Uncle Ron's Porch - Archives

Play episode

In today’s episode, Uncle Ron turns the spotlight on publishing schedules and why consistency is key. Discover why more frequent and predictable content can lead to more website traffic, better rankings, and ultimately, more sales. Don the SEO cap as Uncle Ron guides us through the meticulous dance of when and where to publish content across your website and other platforms like LinkedIn and YouTube for maximal impact. Today's Three Key Takeaways - Uncle Ron emphasizes that publishing new content regularly (ideally Monday through Friday) can help websites rank for more keywords, attract more visitors, convert them into leads, and ultimately increase sales. Publishing less than three times a week, especially for new websites, can significantly slow down the ranking process. - Uncle Ron explains that Google uses a bot to crawl and index web pages, and that publishing content on a predictable schedule can lead Google to crawl a website more frequently. This means that if content is published five days a week, the website is likely to be crawled daily, which can benefit SEO and help Google quickly recognize the authority and relevance of the site. - Uncle Ron advises publishing original content on one's own website first and waiting at least a week before republishing it on platforms like LinkedIn and YouTube. This ensures that the website gets the SEO credit for the content first. After the initial week, the same content can be repurposed and published on other platforms to maximize reach and effectiveness.