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Mastering Social Media for Business Growth: Leveraging Personal Branding
Uncle Ron's Porch - Archives
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In this episode of Uncle Ron's Porch, Uncle Ron dives deep into the keys to building a successful personal brand on social media. He shares his insights and experiences on leveraging personal brands versus business pages, the importance of fostering relationships, and the delicate balance of promoting your business while providing value to your audience. Uncle Ron discusses the power of community and the value of showcasing your unique strengths and personality.
Today's Three Key Takeaways
- Personal brand strategy on social media is more effective than business pages due to the changes in social media algorithms and the emphasis on charging businesses for visibility.
- Embrace and foster relationships on social media to develop a community and promote authentic interaction.
- Maintain an 85-15 ratio of personal to business-related content when leveraging a personal brand, providing value to the audience and subtly informing them of your business offerings.
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